If you are looking to raise large sums of cash to build your company An angel investor is crucial. But, it’s an effort which requires a lot of hard work and networking. It is important to approach the right people, and have a solid business board room plan, pitch deck, and solid product/service.
You should first do some research and get to know the person you’re thinking of approaching. Using platforms such as LinkedIn or Crunchbase is a great way to discover their investments as well as any areas of expertise. This will help you to cross a few potential investors off your list and provide you with an idea of what they’re looking for in the company.
Then, you’ll need to make a document outlining your concept, the size of the market, as well as the background and experience of your team. This should be written in Guy Kawasaki’s style (meaning, 10 slides in 20 mins) and be short, concise and to the point.
Attending events where you have the chance to meet potential angel investors can be a good way to get your business noticed by them. You may even be being able to pitch directly to them.
Angel groups tend to have a more formalised approach than other groups, with due diligence and meetings taking place. This means they are more likely to manage a round of capital and can provide valuable support in the early stages of your business.
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